MASERATI IN THE NEWS
Press
Release
Bologna
Motor
Show,
December
5,
2000
Maserati
models
on
display
at
Bologna
Motorshow
2000
3200
GT
Maserati's
stand
at
the
Bologna
Motor
Show
includes
three
3200
GTs,
two
manual,
one
automatic.
Their
colours
are
Blu
Nettuno,
Quarzo
Dolomite
and
a
new
colour,
Rosso
Mondiale,
the
same
colour
worn
by
the
250F
with
which
Juan
Manuel
Fangio
won
the
Formula
1
World
Championship
in
1957.
The
3200
GTs
are
equipped
with
a
turbo-charged
90° V8
engine
producing
370
bhp
(271
kW)
and
491
Nm
of
torque
at
4500
rpm,
a
sophisticated
drive-by-wire
system
operating
the
throttle
valve
and
over-seeing
the
ASR
traction
control.
Customers
are
offered
a
choice
of
two
transmissions:
either
a
manual
6-speed
gearbox,
or
a
BTR
automatic
transmission.
Designed
by
Giorgetto
Giugiaro,
the
3200
GT
offers
comfort
and
luxury
surroundings
besides
its
prodgious
performance,
thanks
to
its
high-quality
trim
and
the
unusual
degree
of
spaciousness
afforded
by
its
full
four-seater
interior.
The
3200
GT
also
scores
highly
for
its
interior
ergonomics.
The
Silver
3200
GT
which
took
part
in
the
Canada
10,000,
USA
20,000
and
France
25.000
expeditions
is
also
on
display.
The
trip
eventually
took
the
Silver
3200
GT
to
Monterey,
California,
where
Maserati
was
celebrated
as
Marque
of
the
Year.
Many
Maserati
collectors,
with
their
wonderfully
restored
cars,
met
at
the
Laguna
Seca
race
track
and
at
the
Pebble
Beach
Concours
d'Elegance.
The "Silver" and "Blue" Maserati,
as
they
have
been
named
during
the
Canada
10000
expedition,
are
the
protagonists
of
this
raid
which
continues
through
Europe
after
so
many
kilometres
in
Canada
(2000
of
which
were
on
gravel
roads,
incidentally)
and
California.
Two
of
the
coupès
on
display
have
been
fitted
with
options
from
the
Officine
Alfieri
Maserati
personalisation
programme.
This
programme
was
specifically
set
up
to
enable
customers
to
personalise
their
car,
enambling
them
to
choose
from
a
selection
of
colour
and
trim
combinations
to
best
suit
their
individual
tastes
and
needs.
Customers
can
opt
for
non-standard
bodywork
colours
and
can
even
order
special
paints
by
supplying
a
sample
of
the
colour
of
their
choice.
The
Maserati
stand,
in
fact,
includes
a
3200GT
that
has
been
finished
in
Rosso
Mondiale
and
features
Maserati's
racing
set-up,
which
includes
carbon
fibre
highlights,
new
15
spoke
alloy
wheel
rims
and
electronically
adjustable
suspensions.
Among
the
interior
trim
options
are
a
choice
of
stitching
for
the
leather
trim
and
the
finish
of
the
piping,
as
well
as
personalised
aluminium
sill
kick
plates.
Back
in
the
U.S.A.
This
year
the
Maserati
North
America
company
was
registered.
The
team
working
on
the
return
to
the
U.S.
market
will
finish
its
organisation
by
the
end
of
2001,
by
which
time
new
Maseratis
will
return
to
American
roads.
During
a
media
meeting
held
in
Monterey,
Stuart
Robinson,
President
of
Maserati
North
America,
announced
the
objective
to
sell
more
than
40%
of
Maserati's
production
in
the
USA,
which
is
expected
to
reach
9,000
cars
annually
over
the
next
five
years,
compared
to
today's
output
of
2000
units.
Development
of
Sales
and
Revenue
since
1996:
| Year |
Sales |
Revenue (L/Mio) |
| 1996 |
740 |
71.108 |
| 1997 |
701 |
67.030* |
| 1998 |
666 |
74.386 |
| 1999 |
1.538 |
214.525 |
| 2000
(forecast) |
2.000 |
245.000 |
| *
June
--
Ferrari
takes
the
responsibility
of
Maserati |
At
the
end
of
October
2000
the
total
delivery
to
final
clients
have
been
1.800
cars
against
1250
realised
on
the
same
period
1999,
with
a
growth
of
40%.
Development
of
Commercial
Network:
| |
1998 |
1999 |
2000 |
| Markets |
14 |
36 |
38 |
By
the
end
of
2001,
It
is
to
be
expected
to
be
back
on
the
North
American
Markets
with
the
main
purpose
of
turn
it
in
the
first
market
of
Maserati
with
more
than
30%
of
output
sold.
The
most
important
markets:
| |
1999 |
2000 (outcome
of
end
October) |
| Germany |
272 |
421
(+
55%) |
| United
Kingdom |
158 |
312
(+
97%) |
| Italy |
220 |
237
(+
8%) |
| Switzerland |
110 |
151
(+
37%) |
It
follows
Japan
(129)
and
France
(106).
The
Countries
with
the
most
important
increases
are:
Australia,
Middle
East
and
Scandinavia.
The
Maserati
3200
GT
represents
87%
of
sales
(at
the
end
of
October
1.569
coupé);
the
Quattroporte
takes
the
13%
with
222
vehicles
sold
in
the
same
period.
The
Maserati
3200
GT
Automatic
represents
today
the
48.5%
of
production,
the
51.5%
it
is
represented
by
manual.
The
most
successful
colours
are:
silver
Grey
Touring,
Blue
Maserati
and
Grey
Alfieri
(Anthracite).
The
Personalisation
Programme
of
Officine
Alfieri
Maserati
is
selected
by
more
than
80%
of
clients,
a
car
personally
created
in
Maserati
is
really
appreciated
by
the
clients
who
seek
in
a
car
the
best
interpretation.
Antonio
Ferreira
de
Almeida
--
Maserati
S.p.A.
--
Press
and
Communication
|